When you use an absolute adjective such as "always" or "never," you’re making the claim that there are no exceptions. And do you know what that means?...
Tag: editing tips
Why Is It So Hard to Catch Our Own Typos?
Even with modern technology and spell check, most writers miss at least a few typos and grammatical errors. Here's why....
Why Your Marketing Brochure Sucks
If you're not getting the results you're looking for, it may be time to admit that your marketing brochure sucks. Here are some tips to help....
7 Tips for Nailing Your RFP Response (And Winning the Project)
Put yourself in the shoes of the organization that wrote the RFP—its staff must read hundreds of pages of proposals before making a decision....
7 Steps to Writing an RFP That Gets High-Quality Responses
Requests for proposals (RFPs) can be challenging to write. Read these quick tips to make sure you issue an RFP that attracts the best possible proposals....
Why Style Guides Matter in Business Writing
To be an effective business writer, you need to have a consistent style....
9 Insightful Quotes on the Process of Writing
Writing involves so much more than you'd think. Sometimes it all seems like a mystery. So here are a few quotes that help illuminate the process....
5 Costly Mistakes in Business Writing
#1: Don't be wishy-washy. #2: Loosen up—your writing shouldn't seem overly formal. Click through to see other common mistakes to avoid in business writing....
4 Ways to Remove Hype From Your Marketing Campaign
Some people think that sales and marketing are largely about hype. But customers don't trust hype, which is why relying on it can destroy your credibility....
Why Avoiding Clichés in Business Writing Is So Important
Please don't "get your ducks in a row." Read this expert advice....