When most people think about writing, they think of novels, textbooks, and other resources that are meant to entertain or educate.
But a lot of writing is also about persuading the reader to take an action—such as buying a product, donating to a fundraiser, or contacting someone.
When you’re writing primarily to persuade, you often need different strategies from when you’re writing to entertain or educate.
Here are five tips that can help. Continue reading “How to Make Your Writing More Persuasive”
Nobody likes asking for money.
It doesn’t matter whether it’s a loan from a friend, a donation for a charity, or startup capital for a new company—it can make both parties feel uncomfortable.
That’s why fundraising can be tricky.
However, there’s also an art to it. And once you understand it, fundraising is a lot less intimidating. In fact, it can even be fun.
By following these five tips, you can become more effective at writing successful fundraising appeals. Continue reading “5 Writing Tips for Successful Fundraising”